Nearly a decade running national growth inside large multi-state operators — seven-figure budgets, 40x+ blended ROAS — now AI‑enabled and pointed at sports betting.
Nearly a decade leading national growth strategy inside large multi-state consumer operators.
Performance media programs returning 40x+ on seven-figure annual budgets.
Combined annual revenue of the organizations she’s led growth for.
Jessica Judd is a Marketing Manager at BV, a sports betting marketing agency based in Washington, D.C. She joins BV after nearly a decade leading national growth strategy inside some of the largest multi-state consumer operators in the U.S. — running paid media, SEO, CRM, out-of-home, and experiential programs at scale.
Her track record is operator-side: seven-figure annual marketing budgets, omnichannel programs that delivered 40x+ blended ROAS, and national SEO and local search strategies that ranked priority markets at the top of local results. She’s built marketing programs for retail organizations spanning more than 15 locations and complex partner networks — the kind of operator complexity most agencies have never seen up close.
At BV, Jessica pairs that operator playbook with the agency’s AI-enabled workflow — using AI tooling across research, creative, and campaign operations to move faster than traditional teams. The betting brands she works with don’t get an outside consultant; they get someone who has run national growth inside complex, high-compliance businesses, building acquisition and lifecycle marketing programs designed for how those businesses actually grow.
Tell us about your brand. Jessica and the BV team will come back with the channels we’d open first and the work we’d ship in the first 30 days.
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